The iPhone 7 was announced on September 7, 2016. The phone has several new upgrades, including water resistance, dual cameras (for the iPhone 7 Plus only), and get this―no headphone jack.
That’s right. Those expensive Beats headphones you just bought to use with your phone or other audio device? Won’t work. You need to use an unsightly dongle.
Not only does this fly in the face of a standardized audio interface that has been working seamlessly for decades, but it shows just how far Apple is willing to go in order to rake in profits. And chances are if you’re an audiophile with an expensive pair of headphones, it will infuriate you that you have to rely on a subpar version of audio via Bluetooth.
Even Apple’s co-founder, Steve Wozniak, was appalled with the decision:
“If it’s missing the 3.5mm earphone jack, that’s going to tick off a lot of people,” he stated. “I would not use Bluetooth … I don’t like wireless. I have cars where you can plug in the music, or go through Bluetooth, and Bluetooth just sounds so flat for the same music.”
To top all this off, the iPhone 7 does not even come with a pair of wireless headphones! You have to purchase them for an additional $159.
What will the average consumer say, though?
“But I can just buy some wireless Beats headphones and the experience will be just as Apple intended.”
Yes, yes you can. And guess who owns Beats? Apple. The smoking gun that Apple only cares about profits. They will have Beats create a “new” and exciting wireless headphone that can apparently only sound even better when paired with an iPhone 7.
And boy will Apple profit as people flock for the iPhone 7 and while they’re at it, new Beats headphones―unaware that they’ve basically handed Apple over $1000 (assuming a $649 base model iPhone 7 purchase with a $300 “new” pair of wireless Beats headphones that are “designed” to work with iPhone 7). Even assuming the average consumer does not buy the wireless Beats headphones, they would probably buy the new wireless “AirPods” for $159, bringing the total cost to a cool $808.
What can we deduce from all this? That apparently all Apple cares about is how it can keep the gravy train going.